Earth Hour 2015 was celebrated on March 28th 2015, where individuals, communities, and even businesses are encouraged to turn off non-essential lighting for an hour, from 8:30pm to 9:30pm, as movement that symbolizes our commitment to the environment. Digi Telecommunications Sdn. Bhd (Digi) is playing a part in this, by sponsoring 200 customers to participate in the WWF-Malaysia’s own Earth Hour 2015 Night Walks in Penang and Sunway Pyramid, which were held at the same time period. This is the seventh year Digi has participated in the Earth Hour celebration.
Digi was the corporate sponsor for the Earth Hour 2015 Night Walk, where it contributed RM35,000 to WWF-Malaysia to fund the latter’s conservation endeavors. During the event, 200 walk packs worth RM60 each were sponsored for Digi subscribers — 100 for the walk at Sunway Pyramid, and another 100 for Penang. These customers had registered their interests before this, over at www.digi.com.my/earthhour.
Philip Ling, Digi’s Corporate Responsibility Manager, said prior to the event, “For the past seven years, Digi has been actively supporting Earth Hour’s call to action for everyone to take personal accountability for their impact on the planet. They can start by making behavioral changes to facilitate a more sustainable lifestyle. As a large business entity, Digi has always strived to have an environmentally-sustainable business practice and is constantly looking for new ways to integrate relevant environmentally-friendly considerations into our business operations while encouraging our partners, suppliers, and vendors to also do the same. From these initiatives, we want to share a reduced climate impact with customers and the general public.”
Digi’s Sustainability Manager, Philip Ling (left) at the solar-powered device charging station during the Earth Hour 2015 Night Walk at Sunway Pyramid, Bandar Sunway.
During the walk in Sunway Pyramid, Digi brought a little surprise to the participants, in the form of a prototype solar-powered charging station. The pilot unit was set up during the day, as it requires five hours of direct sunlight to fully charge it. Once fully juiced up, it could charge up to 16 smartphones and 4 tablets at any given time. Each compartment can also be secured with combination padlocks, for the participants’ convenience of leaving their devices to charge while going for the Night Walk.
Before the walk started, participants also joined in a flash mob, where core dancers and drummers led the way in an electricity-free flash mob dance demonstration.
Ling, who was also at the event, said, “Through this new initiative, we seek to inspire more Malaysians as we plan to roll out more of these solar-powered device charging stations at Digi’s outdoor events in the future. This is part of our efforts to promote the use of renewable energy among the Malaysian public, who may then play their bit in championing climate change causes and facilitate a more sustainable lifestyle.”
The Earth Hour 2015 Night Walk in Penang and Sunway Pyramid is organized by WWF-Malaysia, in partnership with various corporations and organizations including Digi, the respective state government, and mall authority. For more information on Digi’s role, visit www.digi.com.my/earthhour. For the Malaysian Earth Hour page, visit http://www.earthhour.org/malaysia.
The post Digi sponsored 200 customers for Earth Hour 2015 Night Walk in Malaysia, showcased prototype solar charging station appeared first on TechAttack.my.